Privacy policy
Ghoroya Swad ("we", "our", "us") operates the website ghoroyaswad.club. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or place an order.
1. Information We Collect
When you place an order or interact with our website, we may collect the following information:
- Required: Full name, phone number, delivery address (including city, state, PIN code)
- Optional: Email address
- Automatically collected: IP address, browser type, pages visited, device type, cookies and usage data via Meta Pixel and similar tracking tools
2. How We Use Your Information
- To process and deliver your orders
- To contact you regarding your order status via phone or email
- To improve our website and user experience
- To show you relevant advertisements via Meta (Facebook/Instagram) using Meta Pixel
- To comply with legal obligations
3. Meta Pixel & Cookies
Our website uses Meta Pixel (formerly Facebook Pixel), a web analytics tool provided by Meta Platforms, Inc. Meta Pixel collects data about your browsing behavior on our website and may use this data to serve you targeted advertisements on Facebook and Instagram. This data is collected through cookies stored on your device.
You can opt out of Meta's targeted advertising by visiting facebook.com/ads/preferences. You can also manage or disable cookies through your browser settings; however, doing so may affect your experience on our website.
4. Sharing of Information
We do not sell, trade, or rent your personal information to third parties. We may share your information with:
- Delivery/logistics partners – solely to fulfil your order (name, phone, address)
- Payment processors – to complete transactions securely
- Meta Platforms, Inc. – via Meta Pixel for advertising purposes
- Legal authorities – if required by law
5. Data Retention
We retain your personal data only as long as necessary to fulfil your order and comply with legal requirements. Order records are typically retained for up to 3 years for accounting and compliance purposes.
6. Data Security
We implement reasonable security measures to protect your personal data from unauthorized access, misuse, or disclosure. However, no method of transmission over the internet is 100% secure.
7. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction or deletion of your data
- Withdraw consent for marketing communications at any time
To exercise these rights, contact us at chatterjee.shilpa27@gmail.com.
8. Children's Privacy
Our website is not directed at children under 13. We do not knowingly collect personal data from minors.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our website after changes constitutes acceptance of the revised policy.
10. Contact Us
For any privacy-related queries:
Ghoroya Swad
15B/20, Sepco Township, Durgapur, West Bengal – 713205
Email: chatterjee.shilpa27@gmail.com
Website: ghoroyaswad.club